As the world is shrouded in the shadow of COVID-19 this year, I have to say that the video game industry is also happy and worried. The biggest feature of Pokemon Go is different from traditional video games. It can motivate players to walk out of their rooms and walk in the community. To get the Pokémon you want. This used to be a feature that made Pokemon Go popular all over the world. But for most of this year, many people have to quarantine to ensure their safety, which has caused a bit of transmission to be flawed. But fortunately, because Pokemon Go has a large number of loyal players. Although the environment this year is not optimistic, Pokemon Go still scored good results.

Pokemon Go's fourth anniversary, revenue exceeded $3.6 billion

Sensor Tower, an application data analysis agency, estimates that as of July 6, 2020, the fourth anniversary of the release, Niantic's AR game Pokemon Go has global revenues of more than 3.6 billion US dollars.

This sensational game is still the leader in AR games. With the great appeal of the IP of Pokemon and its perfect fit with AR technology, Pokemon Go has quickly set off an upsurge of AR games worldwide. But this work ushered in a challenger (at least in Japan), produced by Japanese game giant Square Enix, and based on the Japanese national IP "Dragon Quest" AR game Dragon Quest Walk since 2019 Since its launch in September, revenue has exceeded US$540 million.

At the same time, the cumulative revenue of the AR game Jurassic World Alive based on "Jurassic World" has reached 76.5 million US dollars, and the "Catch the Monsters" developed by Tencent has harvested nearly 70 million on the Chinese iOS platform alone. Dollar revenue. In terms of global appeal, no game in this category can achieve the Pokemon Go achievement.

Although the growth rate has slowed down, this game is still advancing by leaps and bounds. 2019 was a record year for Pokemon Go's revenue, which generated $905 million in revenue worldwide. The last time it performed best was 2016, when this craze was on the rise, and it became the headline target of the global media. In just 6 months after its release in July 2016, the game generated $832.5 million in revenue.

Facts have proved that the United States is the main source of revenue for Pokemon Go, and local players have brought nearly $1.3 billion in revenue to the game, accounting for 35.4% of global revenue. Japan ranks second, while Germany is close behind.

Google Play contributed most of the game revenue, accounting for $1.9 billion (53.6%). App Store has created nearly 1.7 billion US dollars in revenue, accounting for 46.4% of total revenue.

So far, Pokemon Go has been downloaded 576.7 million times worldwide. The United States accounts for the majority of users, with 105.2 million people, accounting for 18.2%. Brazil ranked second with nearly 63 million downloads, and Mexico ranked third with more than 36 million installs, accounting for 6.3%.

In the first half of 2020, Pokemon Go has already created $445.3 million in revenue, making it expected to catch up with or even exceed the record revenue in 2019. In response to the impact of the global new crown epidemic and the lockdown order, Niantic has implemented more home game functions so that players can continue to play games without going out. As a series of regions around the world begin to lift the blockade, Pokemon Go is expected to achieve a surge in revenue, just like its performance in May and June. The AR game Pokemon Go is not a short-lived product, but can continue to build on its great success. We Z2u.com provide safe Pokemon Go Boosting service. If you have any trouble in game, you can come to us for help.