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The Creativity Program Creator Fund on TikTok

TikTok announced today that it’s launching the beta version of a revamped creator fund called the “Creativity Program.” The company says the program is designed to generate higher revenue and unlock more opportunities for creators. The program is available starting today to select creators on an invite-only basis, with availability to all eligible creators coming soon.

Benefits of the TikTok Creativity Program

The TikTok Creativity Program is designed to help creators unlock more opportunities and foster their creativity. It’s based on learnings and feedback from TikTok creators, including those in the TikTok Creator Fund.

The program will provide creators with an updated dashboard to view video eligibility, estimated revenue, performance metrics, and analytics. All videos for the Creativity Program must abide by TikTok’s Community Guidelines.

How to Join in the Creativity Program on TikTok

To be eligible for the program, users will need to be over 18, hit follower and video views benchmarks, and, most interestingly, make “high-quality, original videos that are longer than one minute.” The focus on longer videos might come as a surprise for some — after all, it was TikTok that convinced every other major social media company to take shortform video seriously. But TikTok has signaled in more ways than one that longform content, including livestreams, will be increasingly important for the platform going forward.

Why Does TikTok Launch the New Creativity Program for People?

The orginal fund has been criticized by creators who have complained about low payouts. Given the criticism of the current version, a revamped creator fund would be a welcome addition to the platform.

The company is also considering using the revamped fund to reward creators who post longer videos and take advantage of the app’s expanded video length from three minutes to 10 minutes. In addition, TikTok is considering raising the follower requirement to be eligible for the fund to 100,000, up from the 10,000 follower requirement for the current fund.

How to Earn Money from the New Creativity Program on TikTok

As far as how creators can start earning from this new program, TikTok shares that the creator must "publish high quality, original content." Again, this is also a bit vague, but another stipulation with regard to payment is that the content created must be longer than one minute. In order to monitor all of this, there will be a new dashboard that will show details like "video eligibility, estimated revenue, and video performance metrics."

For the most part, this sounds like another way that creators can monetize their content, which is a great thing considering that TikTok payouts aren't often all that high. TikTok has not shared revenue details about this new program, but hopefully this will allow more creators to pursue their passion while also being rewarded in new ways.

People who want to earn money from the TikTok New Creativity Program should focus on creating high quality long videos. If you need Buy TikTok Accounts, you can select the right ones at Z2U.com in cheap prices.