SlideShare is an American hosting service, now owned by Scribd, for professional content including presentations, infographics, documents, and videos. Users can upload files privately or publicly in PowerPoint, Word, PDF, or OpenDocument format. Content can then be viewed on the site itself, on mobile devices or embedded on other sites. SlideShare also provides users the ability to rate, comment on, and share the uploaded content. Launched on October 4, 2006, the service positioned itself to be similar to YouTube, but for presentations. The company was acquired by LinkedIn in 2012, and then by Scribd in 2020.
SlideShare is a tool offered by LinkedIn that allows you to share slideshow presentations, infographics, videos, and other materials online. The basis is to make professional knowledge easily accessible by sharing it with an online audience. It’s also a user-friendly host that allows you to upload complete PDFs, PowerPoint and OpenOffice presentations, Word documents, and more. SlideShare can have a myriad of benefits for marketing professionals looking to extend their efforts. Adding SlideShare to your marketing plan can boost your content marketing strategy, one of the core foundations of any good business aiming for success. The resource is especially valuable to marketers who are looking to use LinkedIn to strengthen their company's brand and hold a competitive edge within their industry.
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